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20 Digital Products Perfect for Selling on Pinterest
When I first started using Pinterest for my business, I had no idea how powerful it could be. I had spent so much time trying to grow on other platforms—posting constantly on Instagram, keeping up with algorithm changes on Facebook, and feeling exhausted by the lack of engagement. It felt like I was always shouting into the void.
Then, I turned my focus to Pinterest.
I optimized my account, created a few pins, and let them do their thing. And guess what? Within weeks, I saw real traffic coming to my digital products—without me having to post every single day. My audience was finding me, my products were being shared, and sales were coming in.
Pinterest is one of the best platforms for selling digital products, and the best part? It’s an evergreen traffic source, meaning the pins you post today can bring you leads and sales for months (even years) to come.
If you’re looking to sell digital products on Pinterest but aren’t sure what to create, I’ve got you covered!
Here are 20 digital product ideas that are perfect for Pinterest marketing.
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Why Sell Digital Products on Pinterest?
Before we jump into the product ideas, let’s talk about why Pinterest is such a powerful platform for selling digital products.
✔ Pinterest users are ready to buy. Unlike other social media platforms, where people scroll for entertainment, Pinterest users are actively searching for solutions—whether it’s business tools, home decor, or personal development resources.
✔ Pins last forever.Unlike Instagram posts or Facebook updates that disappear within days, Pinterest pins continue to drive traffic for months and even years after posting.
✔ Low-cost, high-profit business model. Digital products don’t require inventory or shipping, and once they’re created, you can sell them over and over again with minimal ongoing work.
✔ Pinterest is a search engine. It’s not just a social media platform—it’s a visual search engine. With the right keywords and strategy, your products can rank in search results and get discovered by thousands of potential buyers.
So, let’s dive into the best digital products to sell on Pinterest!
20 Digital Product Ideas to Sell on Pinterest
1. Canva Templates
People love done-for-you solutions! Create social media templates, presentation slides, business card templates, media kits, and more. These are perfect for entrepreneurs, content creators, and marketers.
2. Pinterest Pin Templates
So many business owners struggle with designing engaging Pinterest pins. You can sell easy-to-edit Pinterest templates that help them create viral, high-converting pins in minutes.
3. Instagram Reel Cover Templates
Instagram is huge for business, but making aesthetically pleasing Reels takes time. Help content creators by selling beautiful, ready-to-use Reel cover templates to keep their branding consistent.
4. E-books
Whether it’s a how-to guide, niche-specific book, or even a step-by-step tutorial, e-books are highly valuable digital products that can be sold at premium prices.
5. Workbooks & Planners
People love structured guides to help them stay organized. Sell workbooks for goal setting, productivity, business planning, self-care, fitness, or anything that helps people achieve a result.
6. Digital Courses
If you have knowledge in a specific niche, package it into a self-paced course and sell it on Pinterest. Use pins to drive traffic to your course landing page!
7. Printable Wall Art
Home decor lovers are always searching for beautiful prints. Create and sell digital motivational quotes, nursery prints, seasonal designs, or typography art.
8. Journals & Trackers
From budget planners to habit trackers to meal planners, people love printable or digital journals to keep their lives organized.
9. Checklists & Cheat Sheets
Quick, actionable resources always perform well. Some ideas: business startup checklists, SEO cheat sheets, marketing calendars, or even packing lists for travelers.
10. Social Media Content Bundles
Help business owners by offering caption packs, post ideas, Instagram story templates, and more—perfect for busy entrepreneurs who need content fast.
11. Stock Photos & Graphics
Sell curated collections of high-quality images, icons, branding graphics, or background textures for bloggers and social media marketers.
12. Branding Kits
Not everyone can afford a professional designer! Sell DIY branding kits with logos, color palettes, and fonts for small businesses.
13. Digital Stickers
People love decorating their digital planners and journals. Create and sell digital sticker packs for GoodNotes, Notability, and other apps.
14. Website Templates
Sell easy-to-use website templates for bloggers, service providers, or e-commerce brands who want a quick and professional website setup.
💡 Want more Pinterest strategies? Download my Pinterest Toolkit for Beginners and start driving consistent traffic to your website today!
15. Resume & Cover Letter Templates
Job seekers need well-designed resumes that stand out. Create resume and cover letter templates in Canva or Word that can be easily customized.
16. Business Start-up Guides
Help new entrepreneurs with step-by-step guides on launching a business, freelancing, creating digital products, or setting up an online store.
17. Membership Access to Exclusive Content
Sell access to a private Pinterest group, template vault, or paid community where members receive exclusive content and training.
18. Product Mockups
Graphic designers and e-commerce sellers always need mockups to showcase their products. Offer styled product mockups for digital planners, workbooks, or T-shirts.
19. Etsy/Shopify Business Templates
Make it easier for new Etsy or Shopify sellers by offering product description templates, SEO-friendly titles, or shop banners.
20. Pinterest SEO & Strategy Guides
If you’re experienced with Pinterest (like I am 😉), sell Pinterest strategy workbooks, keyword research guides, or pinning templates to help others succeed.
How to Sell Digital Products on Pinterest
If you want to drive traffic and make sales consistently, follow these steps:
✅ Optimize your Pinterest profile.Use relevant keywords in your bio and board descriptions.
✅ Create eye-catching, high-quality pins. Use bright colors, bold fonts, and clear CTAs (calls to action).
✅ Use Pinterest SEO. Research trending keywords and include them in your pin titles, descriptions, and board names.
✅ Link to your sales page. Whether you’re selling on Etsy, Shopify, or your own website, make sure your pins lead people to where they can buy.
Pinterest is an absolute goldmine for selling digital products. Unlike Instagram or TikTok, where you have to keep posting to stay relevant, Pinterest lets you create content once and get traffic forever.
If you’re ready to start selling digital products on Pinterest, I can help!
Whether you need Pinterest strategy coaching, pin templates, or a full marketing plan, I’ve got you covered.
👉 Want to get started the right way? Book a FREE discovery call with me, and let's get started!
HEY, I’M CLARE . .
... your Creative Pinterest Specialist dedicated to helping entrepreneurs and small business owners unlock the full potential of Pinterest.
From designing eye-catching pins to building traffic-driving strategies, I make growing your online presence simple, impactful, and sustainable.
Let’s turn your ideas into success—one pin at a time!
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