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Create a High-Converting Pinterest Pin With Me (Step-by-Step Tutorial!)
If you’ve ever felt overwhelmed by designing Pinterest pins or unsure what actually makes people click, you’re in the right place!
Pinterest is a visual search engine, which means your pin design matters just as much as your keywords when it comes to getting clicks and driving traffic.
In this post, I’ll walk you through how to create a Pinterest pin that gets noticed, saves, and—most importantly—drives traffic to your website.
Join me as I take you through the process of designing a high converting pin.
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Why Pin Design Matters
Pinterest is all about first impressions. A great pin stops the scroll, provides a solution, grabs attention, and makes people want to learn more. But what makes a pin stand out?
✔️ Clear, bold text that’s easy to read
✔️ Eye-catching colors that pop in the feed
✔️ A strong call to action (CTA) that encourages clicks
✔️ High-quality images that align with your brand
✔️ A keyword-rich pin description to boost searchability
Step by Step Guide to Creating Pinterest Pins
Step 1: Choose the Right Dimensions
Pinterest recommends a 2:3 ratio, which means your pin should be 1000x1500px for the best results. You can easily create pins in Canva, which has pre-set templates for Pinterest!
Step 2: Add Scroll-Stopping Text
Your pin should have a headline that instantly tells people what they’ll get when they click. Think solution-based, curiosity-driven, and benefit-focused.
❌ “Pinterest Tips” → Too vague
✅ “5 Pinterest Hacks to 10x Your Traffic” → Clear & compelling
Step 3: Use Colors That Stand Out
Pinterest’s feed is busy! Choose contrasting colors that grab attention and make your text easy to read. Avoid too much white space or overly muted tones that blend in.
Step 4: Add a Strong CTA
Tell people what to do next! A simple “Save for Later” or “Click to Learn More” can make a huge difference in engagement.
Step 5: Optimize Your Pin for Search
Before you upload your pin, make sure you:
✅ Use relevant keywords in your pin title & description
✅ Choose a Pinterest board that aligns with your topic
✅ Add a direct link to your blog, freebie, or product page
💡 Want more Pinterest strategies? Download my Pinterest Toolkit for Beginners and start driving consistent traffic to your website today!
HEY, I’M CLARE . .
... your Creative Pinterest Specialist dedicated to helping entrepreneurs and small business owners unlock the full potential of Pinterest.
From designing eye-catching pins to building traffic-driving strategies, I make growing your online presence simple, impactful, and sustainable.
Let’s turn your ideas into success—one pin at a time!
Grab my Pinterest Growth Toolkit
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